Evaluation- Represention

As part of my research and planning I thought carefully about representation when listening to existing radio shows. Having listened to presenters on contrasting radio stations (Capital and Radio 4) I made notes about the way the presenter spoke, the language they used, and their tone of voice and thought about how this might relate to the radio stations target audience.
Capital FM analysis

When i wrote my preliminary task i didnt take in to account representation in reference to the actors however after completing a couple listening and research tasks i soon learnt about the representation and for my main task i focused more on who would play which role to make it sound as profesional as possible. 
Choosing voices

In addition to this as i have shown in other parts of my evaluation to represent the locality of the

Evaluation- Institution

My radio station, Sport Talk Local is a comercial radio station that generates revenue from advertisments of which i have 2 in my station. This is the reason that i decided it was important to have advertisments in the clip as the way this radio station generates revenue is through sale of advertisments and the adverts that appear in the radio are intended for a local audience which is who my radio station is for. it is targeted at the finchley/ Barnet area.

My lunchtime show that i wrote consist of end and continuation at the end of a talk show with adverts and news in between. this radio show is a talk radio show on sports very simular to talksport but this is on a more local level. This radio station (Sport Talk Local) is a sole station with no sister stations or anything like that just a one of a kind type local radio. 

In this ad that appears on my radio shows the local area that is targeted by have a service in the area of the station as this is what a real local radio show is likley to have. 

my Questionare

Here is my audience questionnaire to help me get an idea of listening habits, which will help me when I begin scripting my radio extract.

My Questionare

evaluation- technologies i have used

For my entire course work i have used many different technologies. Here are some examples and how they helped me.

Probably the most important used technology that has helped with my course work is Blogger. It document and record my research and planning. It enabled me to upload videos, images and sound clips. It has also helped me structure everything and keep it in a neat manner.

Soundcloud was also incredibly useful software as I was able to upload all of my audio files, the raw ones and the edited versions, before embeding the code into blogger so that the audio clips would appear on my blog.

During my research and planning i had to listen and analyse different radio stations, to do this i used a phone app called tunein radio. It helped me listen to the same show on different radios so that i could analyse them.

To record my actors I used the Shure SM58 microphone, which had a pop guard attached, and I used the mixing desk to alter volume levels during both recording and editing. We only had a single microphone, so I had to record each actor individually. However it is not a problem as the actor just reads his or her entire part and then you could edit it afterwords. 

The software I used to edit and mix my show was called Adobe Audition 1.5, and it enabled me to add a range of effects to certain voices, as well as making it possible to layer sounds on the multi-track so that i could create very complex clips (such as my adverts, jingles and sections of my news bulletins).

This software also means that the actors mistakes could be edited out and the actor could do the same thing nuemerous times and i could pick the best one. 
This software was very good as it allowed me to get rid of the gaps and pauses that may have accoured during recording and in addition to this it also allowed me to cut out any mistakes made. 

Evaluation- Progress from priliminary task to main task

I have come a long way from my preliminary task. especially with reference to using the technology and incorporating music and sound effects to make the radio sound more genuine. There may well be similarities between my main task and preliminary task however the level of improvement from preliminary to main is vast.

At the time that i started recording/ making my preliminary radio i new near to nothing about the technology i used to produce it and how to make it sound more genuine. I also spent less time preparing the script and took less time checking it over and making sure i was totally satisfied with it. Whereas for the main task i unremittingly checked through the script and sound effects i had chosen to make certain it sounded as real as possible and that i was happy with the calibre and worthiness of it all. In my mind the preliminary task was a way of getting an idea of the technology and software etc so that when it came to the main task i vaguely knew what i was doing. It was a good opportunity to get a feel for all the equipment.  

A key facet that helped with the writing of my main script that i learnt from my preliminary task was that using audio and background effects you can make the listeners thing that a recording was taken outside or in various different places. This really allows for more creative script writing and was especially beneficial with reference to advertisements as it allowed my vast imagination to explore many more ideas than before and and allowed greater variety of choice for stories and adverts.

Here i will add my finished preliminary task alongside my finished main task. I am hopeful you will notice the vast improvement from preliminary to main task and you can notice the greater detail i went into in my main radio station compared with that of my preliminary radio.

evaluation- target audience

Local radio analysis in research and planningin my research and planning i encourperated the terget audience research with some of the other task that i did. for example whilst listening to and evaluating national radio and local radio i took two very different radio stations in terms of target audience and i evaluated the differences and the inteded attractions to each audience.

in addition to this i also evaluated both local and national news and radio to determine the key similarities and differences between them. heres the link to my analysis of one local radiostation.
BBC Surrey local radio analysis

I also had to make a questionnaire during research and planing to determine the type of radio listened to by different age groups.
My Questionnaire


My radio station Sport Talk Local is a local radio station in the area of Finchly which is based on sport content from local level, national and even international level. it is aimed at middle aged men who like sport manly although it is generally aimed at any audience that enjoy sport and are interested in sports news.
To emphasise the fact that the radio station is local i have clearly illustrated that the it is targeted at a local audience, for example in the name of the radio station is the word local thus it is also in the station jingle, in addition to this some of the stories are local stories or effect someone from the area and the area is mention neumerous times.

evaluation- using different conventions of real life media

In this post i will be discussing using examples how i encourperated real convensions of media to make my radio sound realistick.

During my research and planning stage i did alot of research and studdying into the 5 Ws, (who, what, where, when, why) which helped when writting my news stories to make them sound legitimate.
The 5 Ws

the biggest chunk of my script for the radio was the news bulletin. to preparefor this and make it sound as realistic as posible i did in depth research into news stories. i started by looking and anlysing over 10 local news stories and 10 national and international news stories to get a feel for the way in which they are presented and the types of stories that appear. another thing i wanted to see was the difference between local and national stories in both the way they are presented and the nature of the stories.

In addition to looking at the national and local stories and evaluating them i also listened to news bulletins in both national and local radio and analysed them in a simular fasion.

in both of these forms of media i evaluated the news values and 5 w's. i looked for the order of the stories in relation to the importance/ significance of the story and i also looked for the way the 5 w's are presented and the order in which this is done.

in my research and planning i looked into the type of adverts in regards to the inteded target audience. and on my radio station i tried to get the same type of thing for example in one of my adverts which i will put in just below i had an acting bit where there is a phone call going on with some attempt to enclude some comedy whilst having a voice over after the phone call.

Preliminary task radio

Final Main Radio Station (Sport Talk Local)

Representation- Choosing voices for the radio

When choosing voices for my radio station i had to take into acount the age, gender, depth of voice, maturity etc. Here are the voices and why i chose them.

News Presentor: Jon

• Mature voice
• Local Accent
• Sounds Profesional

Show Presentor: Jodi

•      Female voices are increasingly used in sports radio's.
•      She has good english and pronounciation
•      She has a mature serious sounding voice

Jingle Voice: Alex

• Deep voice 
• Adult voice
• English accent and very confidant sounding and legitimate voice.

heres a pre edited origonal version of the jingles without any effects just to give an idea of the type of voice. 

Choosing My Radio Station Name

one of things i had to do whilst preparing my radio station was coming up with a name for it. I origonally came up with Finchley FM however i wanted something more origonal and not so specific so seeing as my radio station was a sports radio station i took inspiration from other radio stations simular in type and came up with the name, Sports Talk Local.  

My Main Radio Script

Caller: at the end of the day i think it's time for Arsene to say goodbye.

Presenter: OK thanks for that call, do you think that the owners of Arsenal FC will finally bow to the demands of the fans or are they happy with with yet again a top 4 finish with a few trophies in between? We’ll be talking to Ian Wright about this after the news, and we’ll also be asking, is Rafael Nadal back to his best after his impressive run in the Australian Open?  

All that and more after the news which is coming up in just a moment on Sport talk local.

(FX; COLD WIND BLOWING)

First speaker: Is your house always cold? Is your heating always on the blink? If it is it’s likely that your boiler is playing up. Cozyhome will repair or replace your boiler to get your home warm and cozy again. We’ll even come back and check your boiler every 6 months for 10 years to make sure you're never left out in the cold. For a free quote why not give us a call on 0888445544 or find us at 20 Ballards Lane Finchley, and stay warm and cozy during those frosty night. Cozyhome, keeping you warm this winter…

(FX Phone ringing on the line)

caller: Hello i need help, i was walking then a man nudged into me then then my phone fell into the drain please help.

Call centre: you've put your phone down a drain!? Why did you do that?

caller: No no it fell down a drain i didn't put it there.

Call centre: You went down a drain, that's crazy drains are dangerous you know i wouldn't live down a drain you know.

caller: No no basically i lost my phone.

Call centre; well where did you lose it?

caller: Down a drain!!

Call centre: Well why were you in a drain.

Narrator/ Third speaker: At easy insure we understand that accidents happen in life, and that you need a quick reliable response when insuring your phone. Our staff are trained to deal with your problem quickly and professionally. For just £5 a month get full phone insurance including protection against accidental damage. Easy insure- your peace of mind is our priority. Ts and Cs apply see website for details.

Station jingle: (Indie rock music) on FM, online, on DAB and on your phone… for all the sports in North London… Sport Talk Local

Presenter: Finchley FC have won a record 10 games in a row after a hatrick from skipper John Barnes

The famous ex Saracens rugby player from Finchley has helped open a new homeless shelter/ community centre in Finchley.

A police manhunt is underway after yet another robbery.

Finally, a local 14 year old boy has been scouted for a huge hollywood film.

Presenter: Finchley FC fans have been celebrating after they won their tenth consecutive game which is a first for the club and the first in the league for over 20 years. The record breaking run was sealed with a hat trick from star man Alex Wolf in a 3-1 win at home to Elstree United. Sport Talk Locals Robbie nicholson was at the grounds last night and spoke to fans as they came to terms with this unprecedented achievement.  

Fan1: This is the best day i've ever had as a loyal finchley fc fan i just can't believe it!

Fan2: It is such a special night for me and feels so good as a fan.

Fan3: OMG. hows this happened we were so bad a couple seasons ago but look at us now!

Presenter: An ex rugby League hero who grew up in Finchley helped open a brand new local centre for homeless people to which he’s donated £200,000. Martin Brooks, who played for Finchley Rangers rugby club and went on to be a saracens legend, cut the ribbon at the opening ceremony this morning. He told Sports Talk Local correspondent John Peterson that he wanted to give something back to the community.

Martin Brooks: This is really to give something back in a way to the community in which i grew up. But the reason for making it for the homeless was because as a boy i remember walking past a number of homeless people and thinking how lucky i was and how badly i wanted to help them and hopefully this community centre will be a part of that.

Presentor: A police manhunt is under way following a burglary on a finchley central travel agent last night. A man was caught on CCTV smashing the window of skyline travel to gain access, this is another of 4 similar burglaries in this area in the last month. DCI Joan Sinclair told Sport Talks Mark Downey that the investigation is well underway.

Police Detective: These burglaries are definitely connected, we know that, and we’re getting closer to finding who it is. We’re working to find the criminals and we ask for anyone who has any information to please come forward.

Presenter: And finally a boy from finchley has been scouted to perform a key role in a big hollywood movie set to be released in 2019. Southgate drama student Alfie Lucas, has been chosen to star in Out Of The Dark alongside Jennifer Aniston and Jack Black. The 14 year old was rehearsing at his drama school when he was persuaded to audition by a casting director. Jack told sport talk local that he is so excited and that he can't believe he's in a movie with Jack Black.

Alfie Lucas: I'm so excited, i've always looked up at Jack Black as one of best actors ever and i can't wait to be in a movie with him. It's still so unbelievable and i'm just so thankful to the casting director who chose me.

Show Jingle: (different Indi track) Vanessa Murray at lunchtime on Sport talk local.

Vanessa Murray:Welcome back im Vanessa Murray with you through till 1 o'clock.

Coming up in the next hour we’ll be carrying on our conversation about Arsene Wengers future in the light of Arsenals frustrating lack of success in the last few years and we’ll be joined by Ian Wright who’ll being giving us his thoughts on the team's future. we want to hear from you, you can give us a ring on 0800112233, you can also tweet @radiosporttalk. (Fade out).

BBC Surrey local radio

Main headlines:
1)There is fresh doubt over the future of the sheer water redovelopment scheme.
2)thousands of pounds have been raised in memory of a runner who died in the weighbridge 10k run
3)we remember the 193 lifes lost in the zebrooker disaster.

Facts in the stories:
1) the origonal contractor highered to design and build hundreds of homes on the wocking estate is no longer overseeing the project.
2) the runner was a father who collapesed in the 10k run and died.
3) the ferry disaster took place 30 years ago.

News Values:
1) Familiarity: This story is a local story thus it it geographically close. Continuity: This is an on going story which has featured in the past.
2) Immediecy: This story had happened the previous day. Familiarity: Again being a local story it is geographically close. Personalisation: In a way this a human interest story as lots of money has been raised for the family. Negitivity: Its not a nice, good story as someone has died.
3) Familiarity: The memorial is taking place near us. Continuity: This is a story based on something that happened 30 years ago.

BBC Kent Local news analysis

Main Headlines:

1) Ceremonies have been held to commemorate the 30th anniversary of the zeebrugge disaster.

2) police are trying to trace the mother of a newborn baby girl after the baby's body was found in sheerness.

3) the government is rejecting suggestions by a group of MPs that councils can accommodate more child refugees than previously thought.

4) a couple have been robbed at knife point i strude.

5) two teanagers from cantubery have been arrested after a woman was rapped in a graveyard.

6) the boss of a firm behind a multi million pound disney based theme park says planning applications will be submitted by the end of the year and he is hopeful it will open in 2022.

7) the white house has said president trump is to sign a new executive order imposing a ban on travellers from a number of mainly muslim countries.

Facts in the stories:

1) ceremonies have been held in dover and belgium- 193 people including 70 from Kent died when the ferry capsized just outside the belgium port- the ship left with its boul doors open

2) The baby's body was found in sheerness her identity isn't yet now or how she died the reminisce of a small fire were found at the scene. officers are worried for the well being of the mother.

3)the commons home affairs committee wants the government to rethink plans that limit the number of unaccompanied children coming to the uk. the Labour MP Yvette Cooper says there will be an attempt to challenge the policy that caps the number to 350. now in Kent there are around 1000 unaccompanied asylum seeking children.

4) two men wearing balaclavas robbed the couple at knife point asking for phones and money in strude. they were walking from Albert Place towards Station Road on saturday morning.

5) Two teenagers from Canterbury have been arrested after a woman was raped in a graveyard the victim in her 20s was attacked in longport at 4:15 last Thursday morning. an 18 year old and 16 year have been released on bail.

6) Proposed for Kent. Planning applications will be handed in at the end of the year. Humphrey Percy from the London resort holding company is hopeful that paramount par will open by 2022.

7) the white house has said that President Trump is to sign a new executive order banning travellers from a number of mainly muslim countries after his previous attempt was blocked by the courts. it will affect citizens from 6 countries seeking new vesa’s.

List of potential Products that could be advertised

These products/ services i feel are appropriate for my radio station as the intended audience will be people between the ages of 30 and 50. This means that these people may have kids and i feel these are products/ services that people in this category will take interest in and in my research and planning on advertisments i found that radio stations of a similar intended audience had very similar types of adverts.

• Furniture sales
• Family days out
• Family holidays
• Gardening stores
• bikes
• Toy shop
• Cinima tickets
• Estate agents
• dentist work
• Travel Insurance 

Differences found between the national radio

After analysing and comparing these two national radio stations i found a few key differences.
Both stations presented most of the same stories however the way the stories were worded/ presented was completely different.
BBC radio 4, which is one of the stations i analysed had much more descriptive presentation and went into much more detail for each story as apposed to Capital FM which was the other national radio station which i analysed.
In addition to this i also found that Capital FM had a much shorter presentation as apposed to BBC radio 4, this shows the difference between the two radio stations target audiences.
When i come to write my stories for my main task i will consider these differences and where my station fits in the genre of radio i choose to represent.

BBC 4 National radio analysis

List of stories in order:
1. The Cremlin has dismissed reports that it compromising information of Donald Trumps bussines interests and personal life.
Facts in the story:

• The Cremlins lead spokeseman described the alligations as pop fiction.
• Among the accusasions denied was that they had a video of Donald Trumps salacious activities in a Moscow hotel.
• The lead spoke man called them false, a complete fabrication and utter nonsense.
• Donald Trump called the allegations a witch hunt.

News Values:

Continuity: This story follows the accusations against President Trump.

Elite People: This story involves the President elect Donald Trump and some of the heads of government in Russia.

2. A 15 year old girl has been covicted in the crown court of the murder of a 7 year old girl.
Facts in the story:

• Katie rough was found fatally injured in a playing field.
• The teenager who cant be named sat it the dock but didnt speak during the hearing.
• The charges are that on monday she murdered Katie Rough and at the same time she had an offence weapon (a knife).
• The 15 year old was put into secure youth accomidation awaiting trial.

News Values:

Familiarity: It took place in England which is geographically close.

Negativity: It is a bad story as a young girl has been killed by a teen aged girl which is tradgic.

3. Theresa May is facing further calls to tackle problems in health and social care.
Facts in the Story:

• The ex health minister said he wold like to see a tax to help fund social care.

News Values:
Familiarity: It is geographically close to us.
Continuity: It follows funding cuts which happened recently.
Elite People: It involves the Prime Minister.

4. The retail chain Wilco have been fined £2.2million after a worker was crushed and left paralised.
Facts in the Story:

• A metal cage filled with paint fell on 23 year old, Corisand Collins whilst working in a shop in Leicester in 2013.
• The company admitted liability. 

News Values:

Familiarity: It happened geographically close to us.

Surprise: It is a story which we dont often hear.

5. Nothern Islands secutary James Brockenshire has been holding meetings at stormont about the political crisis which stemed from an energy scheme which ran massivley over budget.
Facts in the story:

• The democratic unionist leader was forced to step down as first minister.
• If there is no resolution by monday Mr brokenshire will have the power to call an assembly ellection.

News Values:
Familiarity: Its taking place in Britain where we live.

Continuity: It follows a political crisis thus its an ongoing thing.
Elite People: This story involves James Brockenshire (Norther Islands secutary).

6. A defendant slit his throat with a knife during sentancing.
Facts in the story:

• The 33 year old man had previously admited to sexual assault.
• It is unknown how he got the knife.

News Values:
Familiarity: The event happened geographically close to us.

Surprise: Its an unusual story which we don't often come across.

7. A man has been charged with dangerous driving after a lorry was blown over on the fourth road bridge.
Facts in the story:

• The road had been closed to high sided vehicle due to strong winds.

News Values:
Familiarity: It happened geographically near.
Frequency: This type of story happens relativley oftem.

capital FM National radio station analysis

List Of Stories in order:
1. Barack Obama has urged Americans not to lose faith in President elect Donald Trump.
Facts in the story:

• The 44th US President has given his last speech as president. 

News Values:


2. A teenager has been charged with the murder of a 7 year old girl.
Facts in the story:

• It took place in York
• Katie Rough was found injured near playing fields.

News Values:

Familiarity: It took place in the same country as where i live.

Surprise: Its a story which does not happen often, thankfully, and one that shocked alot of people.

Negativity: Its a horrific story and rather upsetting.

3. A 22 year man who murdered 9 black people has been sentanced to death in America.
Facts in the story:

• The murder took place in South Carolina.
• He shot dead the group in Charleston in 2015.

News Values:

Amplitude: It is not overlay common now days for the death penalty to be given and thus it is a big event.

Continuity: The case has been ongoing for 2 years.

Negativity: Its a bad story as 9 innocent people lost their lives.

4. Forcasters say that most of the country could see snow by the end of tomorrow.
Facts in the story:

• Warnings are in place of most of Scotland and Northern Island.

News Values:

Familiarity: Its geographically close to us.

Impact: The snow could potencially have an effect on commuters, schools etc.

Balance: It may have been put in there to balance out the negative stories.