evaluation- target audience

Local radio analysis in research and planningin my research and planning i encourperated the terget audience research with some of the other task that i did. for example whilst listening to and evaluating national radio and local radio i took two very different radio stations in terms of target audience and i evaluated the differences and the inteded attractions to each audience.

in addition to this i also evaluated both local and national news and radio to determine the key similarities and differences between them. heres the link to my analysis of one local radiostation.
BBC Surrey local radio analysis

I also had to make a questionnaire during research and planing to determine the type of radio listened to by different age groups.
My Questionnaire


My radio station Sport Talk Local is a local radio station in the area of Finchly which is based on sport content from local level, national and even international level. it is aimed at middle aged men who like sport manly although it is generally aimed at any audience that enjoy sport and are interested in sports news.
To emphasise the fact that the radio station is local i have clearly illustrated that the it is targeted at a local audience, for example in the name of the radio station is the word local thus it is also in the station jingle, in addition to this some of the stories are local stories or effect someone from the area and the area is mention neumerous times.