Immediacy: Has it happened recently? Is the story 'breaking'?
often if it is a new story it will appear first on a news bulletin or at least near the top.
Familiarity: Is it culturally or geographically close to us in London/Britain/Europe/USA?
If the story has happened a location of relevance to the reader he will be more interested in finding out what happened.
Amplitude: Is it a big event or one which involves large numbers of people?
This will more often then not push the story up the bulletin.
Frequency: Does the event happen often?
Frequency can result in the editors pushing the news down the bulletin however it can also have the opposite effect.
Impact: Can we identify with the story as having a profound effect on our own lives? Does the story contain elements that would make us feel threatened?
This again can push the story up the bulletin.
Predictability: Did we expect it to happen?
this can push the story down the bulletin.
Surprise: Is it an unusual or unexpected event?
This tends to push the article to the top of the news bulletin and then this will shock the readers because it would be unexpected.
Continuity: Has this story already been defined as news? Is it part of an ongoing or long-running story?
If the news story is huge, the further away it is from the breaking news title, the further down the new bulletin it will appear.
Conflict: Does the story contain drama in describing disagreements, arguments, fights or battles between two or more people/ organisations? Many of news stories contain this news value and will be at the top of the news bulletin.
Elite people: Does the story concern well-known people, such as celebrities? This type of story would be found near the top of the news bulletin, especially certain type of radios like Kiss FM, entertainment magazines. These type of stories will focus on celebrities.
Personalisation: Is it a human interest story?
Negativity: Is it bad news?
Pushes up and dominates
Scandal: Is the story likely to provoke moral outrage from parts of the audience?
Balance: The story may be selected to balance other news, such as a human survival story to balance a number of stories concerning death. Positive stories.
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